International e-commerce consulting and return on investment

We optimize digital sales channels and manage global advertising budgets based on statistical analysis of adult consumer behavior. We position your retail brand with data, not assumptions.

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Real ROI +40% in 6 months

Executive dashboard

3.2x

Average return

12

Active markets

87%

Forecast accuracy

Aggregated data from 2024-2025 campaigns · jrmediayu

Concrete value for your business

Measurable results at every stage of your digital strategy.

Real ROI in global campaigns

We calculate the return on investment considering exchange rates, logistics, and local behavior. We adjust your budget to maximize results in each country.

Adult consumer segmentation

We analyze browsing, conversion, and cart abandonment data from your online store. We identify purchasing patterns of the 35-55 age segment to refine your communication.

Retail brand positioning

We audit your digital presence and define concrete actions to differentiate you in a saturated market. We optimize e-commerce channels and advertising budgets.

Interactive dashboards

View the performance of your corporate campaigns in real time. Access dashboards with key metrics on ROI, cost per acquisition, and average ticket value.

Technical ROI training

We train your team in calculating the return on investment for corporate campaigns. Includes practical cases with real international e-commerce data.

Advertising budget optimization

We redistribute your investment across channels and markets based on historical performance. We reduce waste and increase the efficiency of every dollar spent.

Results that support every strategy

The experience of clients and partners in optimizing international e-commerce channels.

4.8

Average rating

Based on 120+ ROI audits

+40%

ROI increase

In cross-border retail campaigns

15

Countries reached

With local positioning strategies

“The statistical analysis we received on adult consumer behavior allowed us to adjust the advertising budget and reduce the cost per acquisition by 25% in three months.”

María Fernanda López

Marketing Director, RetailCorp LATAM

“We implemented the ROI metrics they recommended and managed to justify the investment in corporate guidelines to the board. Now we have a dashboard we use weekly.”

Carlos Méndez

CEO, Grupo Comercial del Pacífico

“The technical training on return on investment transformed the way our team evaluates campaigns. We went from guessing to measuring with real data.”

Ana Lucía Rivas

Head of E-commerce, Tiendas del Sol

Trusted by RetailCorp Grupo Pacífico Tiendas del Sol Mercado Global BrandUp

Why choose jrmediayu

Our methodology combines real data, international experience, and a focus on return on investment.

Real data

Measurable ROI, not assumptions

Every recommendation is based on statistical analysis of adult consumer behavior and the real profitability of your corporate guidelines. We do not work with generic estimates.

Global vision

International e-commerce

We manage advertising budgets across multiple markets, adjusting retail brand positioning strategies according to the specifics of each country and channel.

Technical training

Knowledge transfer

We don't just execute: we train your team in calculating return on investment and interpreting statistical dashboards, so they can make informed decisions autonomously.

Retail companies in the Dominican Republic, Mexico, and Colombia trust our methodology to optimize their advertising investment and strengthen their brand positioning.

Frequently asked questions about ROI and positioning

Clear answers about metrics, channel optimization and brand strategies for international e-commerce.

ROI is obtained by subtracting the total investment (including advertising costs, cross-border logistics and exchange rate) from the revenue generated, divided by the same investment. In multiple markets, it is key to segment by country and adjust for local conversion rates. We recommend using dashboards that integrate sales and cost data by channel.

For the adult segment (35-55 years), the most relevant metrics are retention rate, average ticket value and purchase frequency. It is also useful to analyze cart abandonment by device and time of day. This data allows adjusting communication and advertising budget towards channels with higher return.

It depends on the starting point and investment. In general, the first changes in recognition and organic traffic metrics can be observed between 3 and 6 months. For a sustained impact on sales and customer loyalty, we recommend a 12-month horizon with quarterly reviews of the media plan and value proposition.

We use platforms like Google Ads, Meta Ads Manager and automation tools like Smartly or AdRoll. The key is to centralize data in a dashboard (Looker Studio or Power BI) that cross-references investment, impressions, clicks and conversions by channel and country. This facilitates quick budget reallocation towards what works best.

Yes, we provide practical workshops on ROI calculation, statistical consumer analysis and campaign optimization. Programs are tailored to the team's level and focus on real cases from your industry. They include access to reporting templates and follow-up sessions to ensure the application of concepts.